Buckhannon, West Virginia, Prepares for Small Business Saturday The days following Thanksgiving can be pretty hectic as people shop for discounted items that can make great Christmas gifts for loved ones. In Buckhannon, West Virginia, residents are gearing up for Small Business Saturday, a day that encourages people to support local businesses. Small Business Saturday was first launched in 2010 by American Express to promote local shops and businesses during the holiday season. It falls on the Saturday after Thanksgiving and has since become a nationwide movement. The event aims to bring attention to the importance of shopping locally and supporting small businesses, which are the backbone of many communities. Buckhannon, a small city in West Virginia, is no exception when it comes to the significance of small businesses. The community takes great pride in its local establishments and values their impact on the local economy. Small Business Saturday is seen as an opportunity to celebrate and support these businesses even more. Local business owners in Buckhannon have been preparing for Small Business Saturday by offering deals and promotions to attract shoppers. Lisa Wharton, the owner of a boutique clothing store, said, "We have been planning for this day for months. It's a chance for us to showcase our unique products and connect with our customers on a personal level." Buckhannon's Main Street is known for its charming small shops and cozy cafes. These businesses rely heavily on foot traffic and the support of the local community. Small Business Saturday gives them a chance to shine and draw in more customers. Many residents of Buckhannon are excited about Small Business Saturday and have made it a tradition to explore the local shops on this day. Mary Johnson, a long-time resident, said, "I love the cozy atmosphere of our downtown area. It feels good to know that my purchases are directly supporting the local community instead of a big corporation." This year, more than ever, small businesses need the support of their community. The COVID-19 pandemic has hit them hard, with many struggling to stay afloat. Small Business Saturday provides a much-needed boost to these businesses and encourages residents to shop locally during the holiday season. To ensure the safety of customers and business owners, there will be additional safety measures in place during Small Business Saturday. Hand sanitizing stations will be available, and social distancing guidelines will be enforced. Many businesses have also expanded their online presence to offer curbside pickup and contactless payment options. Buckhannon Mayor, David McCauley, has been vocal about the importance of supporting small businesses. He said, "Small businesses are the heartbeat of our community. They provide unique products and services, create job opportunities, and contribute to the overall vibrancy of Buckhannon. It is crucial that we show them our support, especially during these challenging times." In addition to shopping at local businesses, residents are encouraged to share their experiences on social media using the hashtag #ShopSmall. This helps spread the word about the importance of supporting small businesses and encourages others to do the same. Small Business Saturday is not just about shopping; it's about fostering a sense of community. The event brings people together and reminds them of the positive impact they can have on their local economy. By choosing to support small businesses, residents are investing in the future of their community. As Small Business Saturday approaches, Buckhannon residents are getting ready to explore their local shops and find unique gifts for their loved ones. From boutique clothing stores to artisanal gift shops, there is something for everyone in this small West Virginia city. So, this year, instead of getting caught up in the chaos of big box stores and online shopping giants, consider supporting the small businesses in your community. They are the heart and soul of your neighborhood and deserve recognition and support. Join the movement and make a difference this Small Business Saturday.
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