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Gillette shops prepped for Small Business Saturday

Gillette shops prepped for Small Business Saturday Following the annual Black Friday shopping event, locals can choose to support local business through Small Business Saturday. Small Business Saturday, which falls on the Saturday after Thanksgiving, is a day that encourages consumers to shop at small, independently-owned businesses in their local communities. The event was first held in 2010 as a way to support small businesses during the holiday shopping season. In Gillette, Wyoming, several local shops are gearing up for this year's Small Business Saturday. These businesses are aware of the impact that this day can have on their bottom line and are excited to engage with customers and promote their products and services. One such business is Gillette Art Walk, a local art gallery that showcases the work of local artists. The gallery is planning to host a special event on Small Business Saturday, featuring live artist demonstrations and exclusive discounts on artwork. Owner Sarah Stenerson emphasizes the importance of supporting local artists and small businesses, stating, "Shopping local not only supports the local economy but also allows customers to discover unique and one-of-a-kind items that they won't find anywhere else." Another local business participating in Small Business Saturday is Rustic Treasures, a boutique that offers a curated selection of home decor, clothing, and accessories. The store is planning to offer special promotions and discounts throughout the day to attract customers. Owner Jennifer Smith believes that supporting small businesses is essential for the community, saying, "Small businesses are the backbone of our economy, and when you shop locally, you are helping to create jobs and support local families." In addition to these individual businesses, the Gillette Main Street Program is also actively promoting Small Business Saturday. The program aims to revitalize and promote the downtown area by supporting local businesses and organizing events that attract both residents and visitors. This year, they are encouraging shoppers to participate in a "Shop Small Passport" program, where customers can collect stamps from different participating businesses for a chance to win a gift basket filled with local products. The efforts of these local businesses and organizations are part of a larger nationwide movement to support small businesses. According to the U.S. Small Business Administration, small businesses create two out of every three new jobs in the country and are essential for the overall economic growth and stability. Small Business Saturday has gained significant traction over the years, with more and more people actively choosing to support local businesses. According to the National Federation of Independent Business (NFIB), an average of 104 million consumers shopped at small businesses on Small Business Saturday in 2019, spending a record high of $19.6 billion. This year, the event takes on even greater significance as small businesses continue to face challenges due to the COVID-19 pandemic. Many small businesses have been hit hard by the economic impact of the pandemic, with some even closing their doors permanently. Small Business Saturday serves as a reminder to the community to rally together and support these local businesses that are vital to the community's prosperity. With safety precautions in place, such as mask mandates and social distancing measures, local businesses in Gillette are ready to welcome customers and provide them with a personalized shopping experience. By choosing to shop small, customers can not only find unique products and services but also make a direct impact on the local economy. As Small Business Saturday approaches, Gillette residents are encouraged to plan their shopping trips and explore the diverse offerings of local businesses. Whether it's purchasing artwork from the Gillette Art Walk or finding the perfect home decor item at Rustic Treasures, every purchase made at a small business helps to strengthen the community and support the dreams of local entrepreneurs. So, mark your calendars and get ready to shop small this Small Business Saturday in Gillette, Wyoming. Let's show our support for the businesses that make our community thrive and celebrate the spirit of entrepreneurship. Together, we can make a difference and ensure a prosperous future for our local economy.

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